How To Attract Business Travelers to Your Small Property or Bed & Breakfast

Bed & Breakfast owners can also focus on other segments of the market other than couples, and families.

Another perfect, and lucrative, fit would be business travelers. They are apart from the usual crowd and have different requirements. While most tourists book rooms on weekends or during the holiday season, business travelers are not limited to these days, they need a place to stay all year round, and usually during working weekdays. Their calendar is not dependent on seasons, but on their professional commitments. They are often found booking online all over the year and during the week.

Some information and tips on how you can draw the attention of business travelers.

One of the clever ways to receive guests from your market segment is to study their booking habits and look out where you fit in. Some extensive research has shown that most business travelers like to book their stay 1 to 3 weeks ahead. And the duration of their stay can be anything between 1 to 5 days on average. Since their visits are based upon their professional commitments, they have partial control over them. As a Bed & Breakfast owner, you can try and perfectly fit yourself in the criteria they have.

Let’s look into some basics;

 Locality

It is not a surprise that travelers on business prefer to stay in a location that is nearer to business districts. Obviously, you cannot move your location, but you can improvise.

As a small property owner, you can advertise about how you are nearby to most of the exhibition centers, etc.

 Conveyance

Since most of their time revolves around their occupational duties, they have short stays and do not feel the need to hire a car full time. Nevertheless, they do require transport to arrive and depart from your B&B. So, you can offer to pick and drop them off from the airport as well as their conferences.

If you’re centrally located, display goodwill by using handing them a manual containing crucial statistics on how to get around and what restaurants and sights your destination has to offer.

 Accessibility

The business traveler’s need for comfort starts with the booking method.

Allow business travelers to check your availability and book it online. You have to also touch base and provide more offerings (e.g., assembly room, transport). When you have a web booking engine and a front desk device like PCI, this procedure may be automatic.

Including that private contact in servicing every enterprise, travel booking must be one of the methods that small hotels can stick out from their competition (who are usually simplest throughout the street).

 In-Room Amenity

Some obvious commercial enterprise-friendly features of the room itself include:

 Espresso pot

 Bureau and chair

 Hairdryer

 Ironing facility

 Alarm service

 Floor-length mirrors

All the centers of the room need to be tidy, practical, and contemporary.

 Wi-Fi

Complimentary high-speed internet is a critical function that your small property needs to provide to entice enterprise tourists to pick out you over the massive motel brands that charge greater for it.

Given that business vacationers need consistent connectivity to reply to emails or bounce on Skype, refusing to provide loose wi-fi as an in-room amenity will get you eliminated from their shortlist.

 Room

If you have a spacious terrace or assembly room, why no longer encourage your guests to apply them to hold conferences? It’s an exceptional way to upsell other services, which include catering. This sort of placing is unique and more appealing than using an office.